From looking at these existing adverts I found that they tend to use the same image from the front cover of the digipak, they do this so that the album is easier to find/recognise. They use the same font style and it can be very simplistic, a lot are the same as the digipak except the date in which the album is coming out with maybe a few more details. The date and details are smaller than the name of the album and the artist, this is because a reader will usually assume that by seeing this artist and the image that the new album will be out and so it is less important to make that statement obvious.
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